With the continuous improvement of our country residents' income level, vehicles have been living from luxury to tools, by the end of March 2017, car ownership in China has reached 200 million, driving mileage, too, the increase of car ownership and driving mileage of ascension will lead to China's auto market after the outbreak.
According to forward-looking industry research institute "after China's auto industry market foresight strategic planning and investment analysis report, according to data of China's automobile market growth rate of more than 30%, to 2020, after China's auto market scale will reach 1.435 trillion yuan.
The post-car market covers a wide range of markets. In short, once a car is sold, it has entered the market. Such as auto insurance industry, the financial industry, automobile, car networking service, automobile maintenance and repair parts, and automotive culture, such as knowledge, newspapers, second-hand cars and so on all belongs to the scope of the car after market service.
Reviewed the development of China auto market after, before 2014, due to widespread on the market "is not in the 4 s shop for maintenance will not be able to enjoy a three-year warranty", therefore the Chinese auto market after the first three years on the 4 s shop。 The cost of repair and maintenance of 4S shops, the problems arising from the warranty problems of the customers and the 4S shops are the outstanding problems of the development of the market。
Until 2014, the state ministry of transport, the national development and reform commission and other departments jointly issued by the documents "shall not be restricted, intervention the businesses and consumers to choose its own maintenance services, in the car during the term of" 3 packets "choose unauthorized maintenance service for reason to refuse to provide maintenance services。" In August 2015, the ministry of transport issued a new document, which said, "the toxiu party has the right to choose the maintenance operator for the maintenance。" Since then, the market has gradually opened up and the market barriers have been broken down。
After market liberalisation, the huge market potential has attracted a growing number of entrants, and Internet penetration in the automotive sector to strengthen, more diversified market main body, a variety of business models emerge in endlessly. Car maintenance only this, not only have auto 4 s shops, and large and medium-sized repair shops, auto special services, brand beauty decorative chains and most Internet companies to join.
In the long run, the diversification of market players brings full market competition and improves the overall service ability of the industry. On the Internet in supply, service, talent mode of automobile market after refactoring, for spare parts supply, maintenance service supply knowledge and talent flow mode is a huge change.
But at this stage the demand of consumer is more diversified, higher request for the convenience and safety, with further improve the current situation of information asymmetry, the consumer behavior also more wisely, to seek cost-effective.
And giant has not been formed after the car market in China and have a logo of the enterprise, there is no unified standard, service and price for maintenance, maintenance qualification and and complete sets of archives management system of enterprise is less, compared to mature after the car market, also has the very big development space in our country.
In terms of the current development status, predictably, after the car market to the brand, chaining, Internet companies only taking depth of vertical line, deep industry chain upstream and downstream have greater prospects. As the market becomes more fragmented, the breakdown can also be developed as a model of development, such as car-sharing. What is important is that both online and offline, both are intended and intended to provide better service to users.